Mark Bieberich is NetCracker’s Senior Director of Strategy for SDN/NFV Solutions. In this role he leads a range of competitive strategy, marketing and business development initiatives for SDN and NFV portfolio solutions developed by NetCracker and its parent company, NEC. Before joining NetCracker Mr. Bieberich was Senior Director of Market Intelligence at Ciena Corp, where he directed a team of market analysts focused on strategic and tactical evaluation of market and competitive dynamics. Analysis from his team contributed to strategic decision making processes within the Company’s functional areas, including sales, executive management, portfolio management, R&D and marketing. Before Ciena Mr. Bieberich was Vice President of Communications Infrastructure at Yankee Group, a technology research firm. In this role he led research and consulting practices focused on service provider network infrastructure markets, including broadband access, optical networking, Carrier Ethernet, IP/MPLS switching and routing, and next-generation wireless technologies. His experience in the telecommunications industry also includes a diverse range of market research, professional services and sales support roles in equipment vendor and service provider organizations.